Maui Ocean Center envisions an ecosystem where the customer journey is a lifelong experience, powered by innovative technology that connects the visitor to the island.
General Manager Tapani Vuori has an ambitious vision for the future of Maui tourism. He believes the power of a fully connected experience will move customers toward a lifelong relationship.
With the Hawaiian Islands providing the backdrop, he sees it as a place for a family to gather and grow together through the years.
The team has created or partnered with many philanthropic projects and organizations to help provide a deeper meaning and appreciation for the Hawaiian Islands.
“The old paradigm of travel and tourism is changing. Younger people are truly more purpose driven. The hokey vision of what tourists have to do on vacation is becoming obsolete. We have a lot longer range vision of the customer journey. If they only come here once, I have failed.” – Tapani Vuori, General Manager
To Tapani, the customer journey begins before the decision has even been made to come to Maui and does not end - but instead is passed down through generations.
To realize this vision, the MOC needed to modernize their software to connect with people on a broader scope, utilize more data points and aim to delight at every point of the customer journey.
RocketRez is thrilled to partner with them to bring this vision to life. On November 1, 2021, they launched phase I of their operations with RocketRez providing their website, online travel agent, and in-person ticketing.
Phases II and III will include expanding to the gift shop and food and beverage with shared inventory across all channels.