Other attraction software helps you run the day. RocketRez is laser-focused on helping you earn the most from each day and each season. Tickets, food, retail, memberships, and guest marketing in one system, all pointed at delivering the most value to the most customers, season over season.
Built for waterparks, theme parks, zoos, aquariums, and boat tours across the US and Canada.
Season to date
vs. last seasonExample data
Trusted by operators who watch per-cap like a scoreboard.
Did your day run smoothly?
Scans the ticket
Rings up the hot dog
Prints the end-of-day report and calls it done
What will next Saturday earn, and how do you raise it?
Prices each ticket for the day the guests visit
Offers the cabana at the moment the guest says yes
Invites last month’s guests back for what they love
Because RocketRez runs the whole revenue lifecycle, from the first ticket and the burger to the renewal and the follow-up text, it can change the answer instead of just reporting it.
A Tuesday flash sale. A two-park bundle. A membership tier your regulars keep asking for. You’ve had these ideas for months, but your vendor needs a support ticket, your POS doesn’t talk to your email tool, and the idea slides to the off-season list again.
On RocketRez, you build it yourself and launch it the same morning.
Thursday’s forecast turns to rain.
Attendance is going to drop.
You set a rain-day price for Thursday afternoon.
No call to your vendor.
It goes live on your website, at the gate, and with resellers.
Priced per channel, all selling from one capacity count.
Relay, our AI guest messaging, texts the offer to everyone who visited in July.
From forecast to first sale in under an hour.
The gate, the grill, the gift shop, the cabana deck, your website, and your OTAs all post to one ledger as each sale happens. You see revenue and margin during the day instead of rebuilding them in a spreadsheet later.
A point solution pulls one lever and leaves the rest to a spreadsheet. RocketRez pulls all four across one revenue lifecycle.
Ticketing and Dynamic Pricing
Sell everywhere your guests already are, with prices that move by day, hour and demand. When a soft Tuesday is coming, the rescue promo is live before lunch.
POS, Food and Beverage, and Upsells
Food, retail, cabanas, photos and upgrades, offered at the moment a guest says yes: in checkout, at the register, or by text while they’re standing in your park.
Memberships and Relay
Season passes and memberships that renew themselves, and Relay, guest messaging wired straight into your transaction data, inviting last month’s guests back for exactly the thing they loved.
Insights and Payments
Every dollar from tickets, food, retail and events lands in one ledger, with reporting sharp enough to set prices on. No point solution can offer this, because none of them sees the whole transaction.
Integrated with the partners operators already trust
RocketRez connects natively with leading payment, distribution, pricing, analytics and messaging partners, so every sale from every channel lands in the same ledger.
Every channel, one ledger
Viator
Google Things to Do
PayPal
Toast
Stripe
GetYourGuide
Spotlio
Affirm
Build your own integrations and reports on the same live data.
Give AI assistants and agents secure access to ask questions of your data and act on it.
Relay’s AI guest messaging and Zapier automations that respond to every sale as it happens.
Plus Apple Pay, Google Pay, CityPASS, Rezdy, Sensible Weather, Twilio, SendGrid, Power BI, Zapier, and more. Run food and beverage on Toast? Member discounts and prepaid redemptions work right at Toast checkout.
Explore the integrations directoryA 90-day season where every weather day counts. Sell cabanas and lockers in the mobile cart, change prices when the forecast changes, and renew passes automatically.
See the Waterparks playbook
Fast QR entry at every gate and ride, passes with ride-level rules, and automatic upsells for fast passes, meal plans, and merchandise.
See the Theme and Amusement Parks playbook
Recognize members at every gate and register, book school groups with deposits and waivers, and add round-up donations to every checkout to fund the mission.
See the Zoos playbook
One guest record from first visit to renewal, with member perks applied automatically at retail, food and encounters, and private events booked with holds and deposits.
See the Aquariums playbook
Sell every departure from live inventory on your site and the OTAs, with no vouchers to reconcile. When weather cancels a sailing, guests rebook with stored credit instead of refunds.
See the Boat Tours playbook
Fossil Rim Wildlife Center, on RocketRez since May 2020
“RocketRez is wonderful for admissions, guided tours, cafe, lodging, education programs and special events. The reports are easy to access and helpful.”Donna Steakley, Director of Tourism
“With a crew of former operators, they’ve helped us train staff, gear up for peak season, and streamline everything from dynamic pricing tickets and season passes to food and beverage and cabanas, plus spot-on reporting, all in one place.”Mark MooreVice President, Gulf Islands Waterpark
“Relay is one of the RocketRez tools that helped us fuel the double-digit growth we hit this season.”Jimmy HolmesH Two Marketing, Wild Water Adventure Park
“We use it for ticketing. We use it for a bar. We also use it to do our charter clients. RocketRez helps us make sure our time slots are available to our OTAs.”Sophia ShafiqController, Red and White Fleet
Short seasons, variable weather, and a front gate staffed by temporary employees. We design RocketRez around all three.
If a summer hire can’t run it during their first shift, it’s too complicated. Our standard includes simple screens, PIN logins, and hands-on staff training.
RocketRez is designed to handle the busiest hour of your year. Scanning, checkout, and kiosks are all built to keep your lines moving without the hassle.
We are built for the agility operators like you need. When you have a question, you hear back within hours.
Your members, gift cards, and sales history come with you. Launchpad, our five-step onboarding led by former operators, gets you up and running quickly.
Every solution we build balances three things: guest experience, operational impact, and reporting.
Clean, map, and verify data
Test before it’s live
Brief the leaders to teach their teams
Up and running for peak guest bookings, with 14 days of hands-on support
Learn and tweak your strategy for better outcomes, every season
For 14 days after go-live, we monitor your scans, sales and the other signs of a healthy launch, and fix issues fast.
Your Slack or Teams channel stays open, with a live dial-in bridge for the first critical days if we’re not on site.
Your Customer Success Manager is introduced before launch and gets a full record of how you’re set up. Then we ask you how we did.
“When we made the switch over, I learned the system in about ten minutes. Anyone could.”Elizabeth Johnson, Vice President, Chicago Line Cruises
