Geraldine Lee
Published: Jan 20, 2025 | Updated: Jan 22, 2025
Meet the Expert
Geraldine Lee
Imagine a zoo where your phone becomes your passport to adventure - where buying tickets, joining as a member, and every visit is an effortless adventure.
This is the future taking shape at Caldwell Zoo, where a new partnership with RocketRez is transforming the traditional zoo experience from entrance to exit.
A Natural Evolution in Guest Experience
Caldwell Zoo isn't just any wildlife sanctuary – it's a beloved institution where conservation meets education, and generations of families come to connect with nature.
By partnering with RocketRez through a competitive RFP process, Caldwell Zoo has taken a decisive step toward modernizing their entire operational ecosystem.
Where Technology Meets Nature
This isn’t just about upgrading ticketing systems – it’s a full-scale reimagining of the visitor experience. RocketRez’s integrated platform will enhance every aspect of the journey:
- All Day and Timed Ticketing: Flexible options for visitors to plan their perfect day at the zoo.
- Advanced Point of Sale Systems: For retail and food & beverage operations to enhance transaction efficiency.
- Membership Management: Streamlined handling of zoo memberships with enhanced customer engagement tools.
- Forms and Waivers: Digital integration to manage necessary documentation efficiently.
- Events Management: A robust module to effortlessly schedule and manage zoo events.
Building the Future of Wildlife Education
Beyond improving guest experiences, this partnership also addresses critical operational challenges like outdated hardware and server maintenance.
RocketRez’s cloud-based solutions empower Caldwell Zoo’s staff to focus on what matters most: conservation, education, and creating meaningful connections between humans and wildlife.
The Future of Zoo Experiences
With this digital transformation, Caldwell Zoo is raising the bar for modern zoo operations. Guests can look forward to seamless interactions, while the zoo builds a strong foundation for future growth in wildlife education and conservation.
Ready to Transform Your Attraction?
Discover how RocketRez can help your attraction leap into the digital age. Schedule a demo today to explore how our integrated platform can enhance your guest experience while streamlining operations.
Content Marketing
Geraldine Lee is a Content Marketing Specialist with a focus on content marketing and website design. With experience in copywriting, film and design, Geraldine brings a unique perspective to her work. She is also a self-starter, initiating projects whenever possible. Geraldine is always looking for new opportunities to learn and grow in her field. When she's not busy helping clients grow their businesses, she enjoys spending time with her family and loved ones.
