Yacht Starship operates three different brands - Yacht Starship, Pirate Water Taxi and The Lost Pearl - running through the canals of Tampa Bay and Clearwater, with multiple boats in their fleet.
The brands each have a different look and feel, and target market.
Yacht Starship is an upscale experience with parties and full food and beverage service. Charter packages and weddings are important drivers of revenue.
The Lost Pearl is a big red pirate ship, geared towards a fun experience for kids.
Pirate Water Taxi is more utility based, running an hourly charter with no drinks or kitchen.
Despite their differences, each run their entire operation through RocketRez end-to-end cloud platform, making particular use of the custom ticketing rules for operators running a fleet of passenger vessels.
RocketRez helped Yacht Starship elevate their online sales, automate customer communications and improve connectivity in the field. The responsive cloud system connects all point-of-sale devices back to a central dashboard – which is important when your vessels are separated by miles of water.
With a host of new capabilities and streamlined operations, Yacht Starship’s Operations Manager Jacquelyn Ketner looked to RocketRez to help improve their capabilities in revenue management.